Blue Catalyst Group

When starting a new business later in life, would-be entrepreneurs can be hesitant to move forward. Their life experiences lead them to think there...

Analysis paralysis is real. But even more limiting is projecting an imagined negative response to your business onto your friends, co-workers, and acquaintances in...

The economic model in the United States is based on a fundamental idea that the government does not pick winners and losers. Instead, its...

Career transitions from one industry to another are very possible. The trick is to understand your new industry and the type of role you...

A client in New Orleans, like so many other businesses focused on “in person” interaction, is struggling with the impact of widespread Stay At...

“If at first you don’t succeed, try, try again…” as the old saying goes, so too do some startup companies whose first attempt fails....

Storytelling is a well-known device for building rapport with customers, highlighting a problem or issue and providing a solution they will want to buy....

Entrepreneurs understand the value of PR, and some are extremely good at engaging media, garnering “free” publicity with appearances in local news online, on...

A SAFE is a financing instrument which some early stage companies use to secure funding without issuing actual shares in the company at that...

“I don’t know where to start.” I hear this phrase often as I begin working with aspiring entrepreneurs and career-changers. That phrase can mean...

The global COVID-19 pandemic has thrown our world upside down, with businesses closing or re-tooling to support the fight against the virus and people...

A small business owner with a clothing store selling her own branded higher-end merchandise in tourist locations was working on how to drive more...